Frederik van der Kooi has served as a member of our Board of Directors since June 2023. From 1999 to 2021, Mr. van der Kooi served in positions of increasing responsibility with Microsoft Corporation, including as the Chief Operating Officer of its Online Services Division, and culminating in his service as the Corporate Vice President managing Microsoft’s global advertising business (Microsoft Advertising) from May 2010 through Microsoft’s acquisition of Xandr in December 2021. From 2010 until 2022, Mr. van der Kooi served as a member of the Board of Directors of the Interactive Advertising Bureau (IAB) in the United States, the national trade association for the digital media and marketing industries, including as its Chairman from 2019 through 2021. Mr. van der Kooi has a Master of Business Administration from Instituto de Estudios Superiores de la Empresa (IESE) and a Bachelor of Business Administration from Nyenrode University in The Netherlands. The Board of Directors believes that Mr. van der Kooi has deep expertise in digital advertising, leading Microsoft’s digital advertising business for over a decade, covering search, display, native, retail media and video offerings and leading strategy, sales, marketing and partnerships globally. During his mandate, he scaled Microsoft’s global advertising business, reaching $10 billion by the end of this tenure. He also led Microsoft’s acquisitions and integration of PromoteIQ in Retail Media, Xandr and others, and closed transformative business partnerships with Yahoo, AOL, AppNexus and global agency partners.
